The social media agency with all the right tools
Many online conversations can be accessed with ease and for free using Google or other search engines. Simply using your brand name as a search term, or using keywords that are associated with your brand (eg, for Starbucks you could search for “Starbucks” or “whole bean coffee”) you can find conversations that are related to your brand. However, if you search in this way you’ll probably end up with hundreds of thousands of returned results and a limited number of ways to analyse the data further.
Social media monitoring tools deal with the two problems of searching and analysing the online conversation. The tools use similar web crawling technology to search engines in the way that they read online conversations. However, unlike search engines, the tools clean, de-duplicate and categorise the conversations and then store them in a database.
We have all the right in-house social media monitoring tools to help monitor your social media presence and make sure your brand is being represented in the right place at the right time in the right way!
If you want to discuss how we can help you in more detail or you would like a tailored estimate to meed your specific needs then contact us and see how easy it can be.